How to Creat an Event?

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Event is an occurrence happening at a determinable time and place, with or without the participation of human agents. It may be a part of a chain of occurrences as an effect of a preceding occurrence and as the cause of a succeeding occurrence.

Occurrence of social or personal importance. A social occasion or activity. (From business dict and Webster dict) I‘m talking about event gathering, occasion, a social activity, and promotional event, this kind of event can be created by anyone, any individual or a company who want to introduce something, whatever it is, for a cause or for cash. When you launch an event individual or corporate event particularly you have a product to introduce from your own and from your sponsors. Of course you have to gather more people or participant in your event, it’s important to entertain them, keep them focus on the subject of the event. Determine the purpose of the event, this will help you determine the formality of the event, as well as more functional considerations such as where to hold it, a nice and accessible venue that suits your event is good. Estimate how many people might be expected, and what food or drinks to serve.

In conducting an event you have to consider everything especially the participant/attendees. You have to plan the event carefully.  A clear purpose and understanding of what you want to achieve Ensuring your customers/attendees experience starts way before they even step through the ‘event’ door.


How to prepare the event you want to launch?

• Understand your objectives, well defined goals for the event. You or get an event organizer, who understands what’s required in the event so you can have an organize an unforgettable event.
• Choose the right set of people you’ll work with on the event, like a team in the registrations/reception, blogger/social media, speaker, recorder, technical team/support, and photographer, specially the emcee or entertaining person to host the event. To keep the mood of participant light, direct their attention to the event's agenda, and keep things moving.
• Create visually large displays of the event theme. For greater impact and attention. And also to entertain and to inform, like, banners, projections, or videos that can advertise and inform about a product of the event and sponsors.
• Put a sound system to play some unobtrusive background music, or a big entertainment factor of a live band to lighten the mood of attendees/participant as part of entertainments.
• Make all your website, marketing literature is available & clearly stating what the event is all about, informing the attendees of the value and benefits they will get in the event, an online event registration forms and send personal invitations to the invitees. A social media for your event on Twitter and Face book to get feedback from participant during and after the event.
• Provide value added content both before and after the event Making everyone feel welcome and included throughout the whole event.
• Prepare and gave them an event-themed gifts labelled with your product name, logo, or theme, provide an JD or a name tag for the staff organizer and participant to display their name for proper identification as a participant or a organizer and other material that will serve as a remembrance and souvenirs, for some reason that the souvenirs is limited you can gave it in the way of raffle, but at least you must provide an item that everybody can have it. Provide a certificate of attendance for participant, certificate of participation for speaker and for your staff. People who value their work are always keeping a record of his work, like a certificate.

Make your event interactive, get involve in your participant/attendees as much as possible, you, and the event organizer should interact with your attendees, and spend time with them.

Serve a breakfast, lunch and snacks, sometime dinner is included, good food that fit the theme of your event and make an advance order to create no confusion and hassle to the attendees, they can eat in time. Provide an hour for question and answer for the participant and speaker.

In the last hour of the event make sure there are no last minute hiccups. Present highlights of your next event, make sure your participants walk away feeling like they are important to you and your company. Take a group picture with participant and organizer.

Have a celebration, a get together with your team, organizer and speaker after, for your successful event, it a nice move to gain a future support from them for your next event.

Source/reference: wikihow, tjeventz, business dictionary,